About Valerie Bock

I cut through the technical red tape to help clients create top-quality web sites

I’ve made my career facilitating the effective incorporation of computer-based tools into work flow and learning.  I have supported adult learners and those who train them in corporate online communities of practice for informal social learning. I also created and facilitated structured online social learning environments, as well as high-performance collaboration spaces on the world wide web.  All of this gives me a deep sense of how web communications need to work for human beings!

I’m a passionate devotee of the social constructivist theory of learning, who thinks Alan Cooper got it exactly right when he included the strong urge “not to look stupid” among the primary human needs. I help people use the computer to connect with one another to look (and be!) smart.